Category : Streaming VideoVideo Case Studies: Produced by C.K. Prahalad's students, these videos illustrate the case studies presented in the book. The Market Exists at the Bottom of the Pyramid Casas BahiaProduced by Andrew Wilson and Sami FoguelIn fifty years, Casas Bahia has grown from one man selling blankets and bed linens door-to-door to the largest retail chain in Brazil, offering electronics, appliances, and furniture.Other products from Pearson Education (InformIT)
Fortune at the Bottom of the Pyramid, Video Case Studies, Streaming Video, The
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