Category : Human Resources & Personnel Management

Journey to Newland

Price: USD20.99

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With an animated fable, the Journey to Newland storybook provides readers with a cast of memorable characters, a captivating story, and a common language to deal with difficult and often emotionally sensitive issues in negotiating change within their organizations. The allegory follows a group of animal characters through uncharted territory, from Oldland to Newland. Each animal represents a different type of work personality; navigating such metaphorical places as Nostalgia Desert, Transition Valley, and Leverage Lake, the team—comprised of Eagle, Owl, Lion, Dolphin, and Ant—finds a way to survive, even thrive, by leading change.Praise for Journey to Newland“Journey to Newland skillfully and creatively illustrates the process, principles, and capabilities required for successful transformational change.”—BOB PETTUS, retired vice chairman of the board, Coca-Cola Bottling Co. Consolidated“Journey to Newland is a proven process for strategic planning and strategic communication. It integrates frameworks, capabilities, and tools to achieve desired outcomes through these two vital activities that determine business results.”—WINNIE WANG, CEO, Visionary Consulting, Shanghai, China“Journey to Newland is a practical and impactful approach to simulating and stimulating c creates a vivid visualization of the desired change that leads to achieving real change.”—ARINYA TALERNGSRI, managing director, APMGroup, Bangkok, Thailand“This story provides change leaders and teams with an impartial and unifying platform to deal with behavioral challenges that might otherwise undermine a well-intended change effort.”—JEFFERY TAN, director, Professional Development, Singapore Institute of Management“Journey to Newland is an extremely useful business tool that has enabled us to explain complex business principles in a simple and engaging format. Don’t be fooled by the symbolism on the surface. This story goes much deeper than meets the eye. It’s ‘simplexity’ at its best.”—SCOTT CHONTOS, CE

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